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Net Worth Value Add — How Your Net Worth Report Is Built

This article explains exactly how the Net Worth Value Add is generated, including where each data point comes from, how it's calculated, and what you can customize.

Updated over a month ago

The Net Worth Value Add provides a comprehensive balance sheet for a household, showing total assets minus total liabilities to arrive at an estimated net worth figure.

This article walks through every section of the Net Worth report, explains where each value comes from, and outlines what is automatic vs. customizable.


What Is the Net Worth Value Add?

The Net Worth Value Add is a client-facing report that:

  • Shows all household assets organized by category: Cash/Cash Equivalent, Investable Assets, and Other Assets

  • Shows all household liabilities organized as Secured or Unsecured

  • Calculates estimated net worth as Total Assets minus Total Liabilities

  • Breaks down ownership per client (Client 1, Client 2, and Joint columns)

It is generated automatically using investment account data, physical assets, life insurance cash values, and liabilities.

Note: The Net Worth report must be explicitly enabled for your firm. Unlike Guardrails and Buckets (which are enabled by default), Net Worth defaults to disabled. Enable it under Settings → Value Adds → Net Worth Settings.


1. Header & Branding

Logo

  • Pulled from your firm's saved company logo

  • Editable under Settings → Firm Settings

  • If no logo is saved, the report displays without one

Branding Color

  • Uses your firm's branding color

  • Default color is a dark navy

  • Controls footer borders and accent elements

Report Title

  • Default title: "Net Worth Report"

  • Can be customized at the firm level

  • Editable under Settings → Value Adds → Net Worth Settings


2. Reported "As-Of" Date

  • Reflects the most recent valuation date found across all household accounts

  • Fully automatic — cannot be manually edited

  • Display format: M/D/YYYY (e.g., "2/4/2026")


3. Client Name Line

  • Pulled from all clients linked to the household

  • Displayed as: Last, First with superscript ages

  • Deceased clients are automatically filtered out if at least one living client exists


4. Report Layout

The report has a two-column layout with a prominent net worth figure at the top.

Estimated Net Worth Banner

A green-highlighted box at the top of the report displays the calculated net worth:

ESTIMATED NET WORTH: $1,125,000

This is simply Total Assets minus Total Liabilities.

Left Column: Assets

The assets side shows three categorized sections, from most liquid to least:

  • Cash / Cash Equivalent — Checking, savings, money market, CDs, and cash accounts

  • Investable Assets — IRAs, 401(k)s, brokerage accounts, HSAs, annuities, trusts, and other investment accounts

  • Other Assets — Physical assets (real estate, vehicles, etc.) and life insurance cash values

Right Column: Liabilities

The liabilities side shows two sections:

  • Liability Type (Secured) — Debt backed by collateral: mortgages, auto loans, HELOCs, equipment loans, etc.

  • Other Liabilities (Unsecured) — Credit cards, personal loans, student loans, medical debt, tax debt, etc.

Per-Client Columns

Each table shows ownership across columns. For two-client households, you'll see four columns: the item description, Client 1's amount, Client 2's amount, and a Joint column. For single-client households, only two columns appear (description and client amount) — the Client 2 and Joint columns are automatically hidden.


5. The Net Worth Formula

The calculation is straightforward:

Net Worth = Total Assets − Total Liabilities

Where Total Assets is the sum of three components:

  • Investment accounts — The current value of all included accounts

  • Physical assets — The value of all physical assets (real estate, vehicles, etc.)

  • Life insurance cash value — The cash surrender value of permanent life insurance policies

And Total Liabilities is the sum of all outstanding balances across all household debts.


6. Four Data Sources

The Net Worth report pulls from four different types of data. Here's what each contributes and where the data comes from.

Source 1: Investment Accounts

  • What it shows: Current account values, categorized as Cash/Cash Equivalent, Investable, or Other

  • Value used: Current account value

  • Display format: Account type + last 4 digits of account number (e.g., "Traditional IRA - 1234")

  • Where to edit: Account details page

Source 2: Physical Assets

  • What it shows: Real estate, vehicles, and other tangible assets

  • Value used: Asset value as entered

  • Display format: Asset name (e.g., "Primary Residence") or asset type as fallback

  • Always appears in: The "Other Assets" section

  • Where to edit: Asset details page

Source 3: Life Insurance (Cash Value Only)

  • What it shows: The cash surrender value of permanent life insurance policies

  • Value used: Cash value — not face amount (death benefit)

  • Which policies are included: Only policies marked as having cash value (permanent policies like whole life and universal life). Term life policies are excluded since they have no cash value.

  • Always appears in: The "Other Assets" section

  • Display format: "Life Insurance - 1234" (last 4 digits of policy number)

  • Where to edit: Insurance policy details page

Why cash value instead of face amount? The Net Worth report is a balance sheet showing what the household has access to today. Cash value represents what the policyholder could receive by surrendering the policy now. The face amount (death benefit) is what the Beneficiary report uses, because that report focuses on estate planning — what beneficiaries would receive.

Source 4: Liabilities

  • What it shows: All household debts, categorized as Secured or Unsecured

  • Value used: Outstanding balance

  • Display format: Liability name, type, or creditor name (in that priority order)

  • Where to edit: Liability details page


7. How Accounts Are Categorized

Investment accounts are automatically sorted into three asset categories based on their account type.

Cash / Cash Equivalent

Liquid accounts with minimal investment risk: checking, savings, money market, certificates of deposit (CDs), and cash accounts.

Investable Assets

Investment and retirement accounts, including: all IRA types (Traditional, Roth, SEP, SIMPLE, Rollover, Inherited, Beneficiary), employer plans (401k, 403b, 457b, TSP, Pension), brokerage accounts, joint accounts, trust accounts, HSAs, 529 plans, annuities, and donor-advised funds.

Other Assets

Any account type that doesn't match the Cash/Cash Equivalent or Investable patterns, plus all physical assets and life insurance cash values.

Important: HSAs and Cash Patterns

Health Savings Accounts (HSAs) are categorized as Investable — not Cash/Cash Equivalent — even though the name contains "Savings." The system checks for HSA-specific patterns before checking for savings patterns to prevent misclassification.

Similarly, "QCD IRA" is categorized as Investable, not caught by the "CD" cash pattern, because IRA patterns are checked first.


8. How Liabilities Are Categorized

Liabilities are automatically classified as Secured or Unsecured based on keywords found in their type, name, and creditor fields.

Secured (Backed by Collateral)

Recognized keywords include: mortgage, home equity, HELOC, auto, car, vehicle, boat, RV, equipment, property, real estate, land, construction, and any liability explicitly labeled "secured" or "collateral."

Unsecured (No Collateral)

Recognized keywords include: credit card, personal loan, student loan, medical debt, collections, tax debt, IRS, payday loan, utility, line of credit, and any liability explicitly labeled "unsecured."

Default Behavior

If the system can't determine the category from any of the liability's fields, it defaults to Unsecured and shows the item in the "Other Liabilities" table. This keeps ambiguous items visible for review rather than placing them in the Secured category.

Edge Case: HELOC

Home Equity Lines of Credit (HELOCs) are specifically handled as Secured even though they contain "line of credit" (which would otherwise match the Unsecured pattern). The system checks for HELOC and home equity keywords first.


9. Ownership Columns

Each asset and liability is assigned to a per-client column based on ownership.

How Column Assignment Works

  • One owner matching Client 1 → appears in the Client 1 column

  • One owner matching Client 2 → appears in the Client 2 column

  • Two owners → appears in the Joint column

  • No owners or 3+ owners → defaults to the Joint column

Single-Client Households

For households with only one client, the report automatically hides the Client 2 and Joint columns, showing a simplified two-column layout.


10. Account Inclusion & Exclusion

The Net Worth report has its own inclusion rules, different from both Guardrails/Buckets and Beneficiary.

Key Difference: Cash Accounts Are Included

Unlike Guardrails and Buckets (which exclude cash accounts), the Net Worth report includes checking, savings, money market, and CD accounts. They appear in the "Cash / Cash Equivalent" section. This makes sense — a balance sheet needs to show all assets, including cash.

Excluded Account Types

The following account types are excluded from the Net Worth report (same exclusions as Guardrails/Buckets):

  • 529 plans

  • Coverdell ESAs / educational savings accounts

  • Custodial accounts (UTMA/UGMA)

  • Inherited IRAs and beneficiary accounts

Note: These education, custodial, and inherited accounts are excluded from Net Worth but included in the Beneficiary report, which has the broadest inclusion rules.


11. Common Questions

Why doesn't the net worth match what I expect?

The most common reasons:

  • Education accounts are excluded — 529 plans and ESAs don't appear on this report

  • Custodial and inherited accounts are excluded — UTMA/UGMA and inherited IRAs don't factor in

  • Life insurance uses cash value, not face amount — Only the surrender value is counted, and only for permanent policies. Term life has no cash value and doesn't appear.

  • Liabilities may be categorized differently than expected — If a liability appears under "Other Liabilities" when you expected it under "Liability Type," the system may not have recognized it as secured from the available keywords in the liability's type/name fields

Why is a liability showing as unsecured when it should be secured?

The system classifies liabilities based on keywords in the liability type, name, and creditor fields. If none of those fields contain a recognized secured keyword (like "mortgage," "auto," or "HELOC"), the liability defaults to unsecured. Check the liability's type field to ensure it accurately describes the debt.

Why don't I see life insurance on the report?

Life insurance only appears if the policy has cash value (permanent life insurance like whole life or universal life). Term life policies have no cash value and won't show on the Net Worth report. Also, policies need to be marked as having cash value in the system.

Why are there only two columns instead of four?

For single-client households, the system automatically hides the Client 2 and Joint columns, displaying a simplified two-column layout.


12. Firm-Level Configuration

Setting

Where to Edit

Default

Enabled

Settings → Value Adds → Net Worth Settings

Disabled (must opt in)

Report Title

Settings → Value Adds → Net Worth Settings

"Net Worth Report"

Disclaimer Text

Settings → Value Adds → Net Worth Settings

Default disclaimer

There are no rate settings for the Net Worth report — it is purely data-driven from account values, asset values, insurance cash values, and liability balances.


13. Footer & Disclaimer

Footer

Displays firm contact details:

  • Address

  • Phone number

  • Website

These are pulled from Settings → Firm Settings and separated by dots.

Disclaimer

  • The disclaimer is built dynamically and includes lead advisor names

  • Custom disclaimer text is editable under Settings → Value Adds → Net Worth Settings

  • If no advisors are assigned, the disclaimer will explicitly state: "NO ADVISORS ASSIGNED"


In Summary

The Net Worth Value Add is:

  • A complete balance sheet — combines investment accounts, physical assets, life insurance cash value, and liabilities into a single view

  • Four data sources — pulls from accounts, assets, insurance, and liabilities automatically

  • Ownership-aware — breaks down every item by Client 1, Client 2, or Joint

  • Automatically categorized — assets are sorted into Cash/Investable/Other and liabilities into Secured/Unsecured based on type keywords

  • Firm-customizable — title and disclaimer can be adjusted in Settings

If numbers don't match expectations, the most likely explanations are excluded account types (529s, custodial, inherited), life insurance using cash value instead of face amount, or liability categorization based on available keyword data.

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